“The Minister of Tourism and Employment of the Government of the Canary Islands, Jessica de León, has called on the Ministry of Industry and Tourism to promote “a pact in defence of tourism”, in view of the deterioration of the Spain brand and the Canary Islands brand, affected in her opinion by the proliferation of demonstrations against mass tourism. “We have been talking about tourism in a negative sense, there have been demonstrations in the Canary Islands that have spread to the rest of the territory” and the Ministry must become aware of the problem at a national level, said the Canarian minister during a speech in a parliamentary commission on her department’s market diversification policy.”
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